Covington, Kentucky, January 8, 2025 – DeanHouston, a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies, has appointed Jeff Blease as its new director of hygienic markets. In this role, Blease will lead the development and execution of targeted marketing strategies for major players in the pharmaceutical, bioprocess, food & beverage and cosmetic industries.
“Jeff’s extensive experience and deep understanding of hygienic markets make him an invaluable addition to our team,” said Jason Kaple, DeanHouston’s CEO. “His track record of driving results and building successful partnerships will strengthen our capabilities and enable us to serve our clients better. Combining Jeff’s expertise with our commitment to market knowledge, we’re poised to create more effective, tailored marketing strategies that address the unique challenges and opportunities within these industries. This addition will directly translate to greater value, enhanced growth, and measurable success for our clients.”
Blease has over three decades of expertise in sales and marketing, including a 15-year focus on hygienic markets. His career began as vice president and sales manager at Applied Process Technology. Later, he founded Triangle Process Equipment, transforming it from a one-person startup into a 12-employee company generating millions in annual revenue. In his subsequent role as Branch Manager of Fluid Flow Products and Triangle Process Equipment, Blease achieved success in annual personal equipment sales, demonstrating his exceptional leadership and business acumen.
Blease will operate from his home office in North Carolina, collaborating closely with clients and DeanHouston’s nationwide teams.
To learn more about DeanHouston, please visit deanhouston.com.
About DeanHouston:
DeanHouston is a business-first marketing firm that excels at creating meaningful communication strategies for technical products and services companies designed to intrigue, excite, invite conversation and generate demand. Established in 1988 in Cincinnati, the company is headquartered in Covington, KY, with satellite offices in Chicago, Los Angeles, Nashville, Shanghai, and a strategic partnership in Stuttgart, Germany. Its Exhibit Logistics division is located in Hamilton, OH. To learn more about DeanHouston, visit deanhouston.com.